They're still choosing providers.
Many new startups are choosing their tools and partners for the first time. Introduce your product the EXACT moment they become in-market buyers.
The ONLY B2B database that can...
Detect Well-Capitalized Startups
of Website Launch
Elite speed-to-lead on qualified startups – RIGHT after they launch. Nobody has emailed them yet.
*95-99% are within 24 hours – the rest are a few days old
Fresh launches – within 24 hours
StartupScoring factorsFunding score
A
AI infrastructure startupSoftware for AI teams
- Careers - 6 job openings
- Location - San Francisco
- Team - 3 executives
C
Clinical technology startupSoftware for healthcare
- Advertising Pixels - 3 channels
- Location - Miami
- Dedicated sales & security depts.
F
FinTech startupSoftware for finance teams
- Advertising Pixels - 2 channels
- Team - 4 founders/employees
- Press - mentions upcoming press
Screened and rankedExport your leads
WHO'S THIS FOR?
B2B SaaS · Outbound teams · Agencies · Service providers
Ask yourself...
What happens RIGHT after a startup goes live?
They need software. They need services. They need a lot of solutions for their go-to-market efforts.
This is the absolute perfect time to outreach.
Why not cherrypick each funding raise?
The problem with funding announcements:
When a funding round makes headlines, the same company is on everyone’s list. Their inbox gets flooded with spam. They think YOU are sending spam. You need to stop sending spam.
THE NEW WAY
Website launches
Contact a startup RIGHT when they're choosing software and service providers.
The first 24 hours
THE OLD WAY
Funding makes the news
But your outreach becomes another spammy pitch.
Why brand-new startups?
You're contacting startups RIGHT when they need you... immediately after launch.
New startups need software, services, and support – in order to find customers, hire people, and run their business.
They're more open to replying.
A small founding team has a brand-new email inbox. You're one of the first emails to hit their primary folder. And your email STAYS near the top for days... they probably see it multiple times.
Founders are MUCH more reachable.
Reach owners / founders directly – before they begin shopping around, taking demos, and booking calls elsewhere.
CAREFUL VETTING PROCESS
We screen new websites
We exclude side projects... empty templates... scammers/copycats... existing companies in a rebrand (new domain). 99%+ of the junk websites never get through.
We filter the noise, score the business behind the website, and bring the 100% newly-launched, serious startups to you.
Spend less time researching.
Focus on qualified startups.
Focus on qualified startups.
NEW WEBSITE ACTIVITY
Parked domain
A newly launched startup
Empty template
An existing business
The quality filter
↗
WHAT REACHES YOUR LIST
A screened startup with growth signals.
Ranked for relevance
How we score each startup
Our Funding Score brings estimated capitalization + growth seriousness into one accurate metric.
CAPITAL & BACKING
Funding and investor mentions
These startups often 1) already have moderate capital to deploy, or 2) will become very capitalized shortly.
Reach startups before competitors do
Stop doing wasteful outreach. Startups (right after launch) probably need your offer right now.
Crunchbase · PitchBook · Apollo
Decent signals... but everybody uses them.
They have company research, financing history and prospect discovery – but ROI has dwindled over the years. They can't detect new launches.
Company data for general prospecting.
Startup Tracer
You're the first one contacting them.
We're the only B2B database that finds new startup launches – nobody else has figured this out yet.
Discover and contact startups shortly after launch.
FILTER AND EXPORT
Just set your ICP, choose 1-3 filters and export.
01
Choose your market.
Focus on the type of startups your product or service is built to help.
02
Prioritize by Funding Score.
Anything within a 20-30 Funding Score is suitable for $3k/month offers.
03
Export your lead list.
Export your shortlist and approach each startup with something useful for its stage.
PRICING
Our pricing is intentionally high to avoid saturation. Fewer customers using the same database = less competition.
Early-adopter pricing
$179/ month
For the first 15 customers (lifetime, unless cancelled) – then $349/month for everyone else.
SubscribeStartup leads, filters, and CSV exports.
FIRST 15 CUSTOMERS$179/mo
AFTER THAT$349/mo
Your $179/month price stays locked while your subscription remains active. If it ends through cancellation or non-payment, returning costs $349/month.
USD/month. Renews monthly until canceled. Applicable taxes, if any, are shown before payment. Subscription & refund policy.
WHAT'S INCLUDED
- Newly launched startup discovery
- Funding & growth potential rankings
- Business screening and company context
- Email / LinkedIn profile / address / phone number (when available)
- Market filters and CSV exports
Is every company confirmed to have raised funding?
Some companies disclose funding – while others show heavily-correlated signs of capitalization and growth seriousness. Our Funding Score is accurate on a large-enough sample size, but will have lots of variance on an individual basis.
Why does finding a company earlier matter?
A newly launched team is often still choosing tools and partners. Speed-to-lead is arguably the #1 most powerful way to convert leads. Conversely, it's VERY difficult to convince companies to switch solutions, since it takes a lot of time/work on their end.
How is this different from a typical lead database?
Most broad databases help you research companies and find contacts across a large market, but they're aged companies. Startup Tracer is built around a specific buying moment: the launch of a startup’s website, the moment before they start choosing tools/providers.
Will every startup have an email or LinkedIn profile?
Contact availability varies, especially just after launch. We show all detected info and check 1-2 times per week for updates, as eligible companies develop their websites and public presence on LinkedIn.
Can I use the data in my existing outbound workflow?
Yes. Filter the database for your market, review the company details, and export a CSV for your existing workflow. Use the context to make your outreach relevant to each business.
START YOUR OUTREACH EARLIER
Find startups
right after launch.
Find companies that are still choosing software and services.
Subscribe